Miami Beach, August 16, 2025
News Summary
Playboy Enterprises has announced its headquarters relocation from Los Angeles to Miami Beach, reflecting a broader trend of companies moving out of California due to high taxes and regulatory challenges. CEO Ben Kohn criticized California’s business climate and indicated that the new office at Rivani will include a Playboy Club and multimedia studios, aiming to create around 100 jobs. Miami Beach sees this as a boost to its local economy, as many other major corporations have also left California for friendlier business environments.
California – Playboy Enterprises has announced the relocation of its headquarters from Los Angeles to Miami Beach, marking a significant move as the company joins other high-profile businesses seeking more favorable conditions outside California. The decision arrives amidst ongoing discussions about the business climate in the state, which has faced scrutiny for its regulatory environment and high taxes.
CEO Ben Kohn has criticized California, labeling it as “anti-business” and highlighting the exorbitant costs of operation. The company’s new corporate base will occupy a luxury office space named Rivani, located at 1691 Michigan Ave., Miami Beach. Playboy plans to complete its relocation to Miami by next year.
The new headquarters will not only serve as an office space but also includes plans to establish a new Playboy Club featuring a restaurant and a members-only area. Playboy is also set to develop multimedia content studios to support its creator network and licensing businesses. This strategic move is not a first for the brand; it previously operated a Playboy Club and hotel in South Florida, with the Miami Playboy Club opening in May 1961 and the Playboy Plaza hotel in the 1970s.
Developer Robert Rivani has invested over $100 million into the Rivani complex, which will encompass wellness facilities, meeting spaces, and dining options. City officials in Miami Beach are recognizing the relocation as a significant advancement for the local economy. Following competitive efforts, city commissioners turned down offers from other locations to secure Playboy’s move.
This relocation comes as part of a trend where major corporations are leaving California for states with more business-friendly environments. Tesla, for instance, relocated its headquarters from Palo Alto to Texas in 2021, while Charles Schwab made a similar move shortly thereafter. Chevron recently announced its exit from California after 145 years of operation, raising concerns regarding the state’s high tax rates, which sit at 13.3% on regular income and investment profits, among the steepest in the nation.
Despite these corporate departures, California remains a significant economic hub, holding the position of the world’s fourth-largest economy and drawing investments across various sectors. Playboy has recently faced a financial challenge, reporting a net loss of $7.7 million in the second quarter; however, revenues increased by 13% compared to the same period last year, and shares have risen by 17% this year, closing at $1.71.
As part of Playboy’s commitment to the new Miami headquarters, the initiative is anticipated to create approximately 100 local jobs, and Kohn envisions world-class content studios designed for producing multimedia across various digital platforms. Playboy’s new Miami office is characterized by its vibrant culture and dynamic, business-friendly environment.
Key Facts
- Playboy Enterprises is relocating its headquarters from Los Angeles to Miami Beach.
- The new office isLocated at 1691 Michigan Ave., Miami Beach, and is in a luxury building called Rivani.
- The move is expected to be completed by next year and will create approximately 100 jobs.
- Plans include a new Playboy Club and multimedia content studios.
- Miami Beach has been described as a pro-business city.
- Playboy is part of a trend of corporations leaving California due to high taxes and regulations.
- Despite challenges, California remains a leading economic center.
FAQ Section
What prompted Playboy Enterprises to move from California to Miami Beach?
The move was influenced by concerns over California’s challenging business environment, including high taxes and complex regulations.
Where will the new headquarters of Playboy Enterprises be located?
The new headquarters will be situated in a luxury office building called Rivani, located at 1691 Michigan Ave., Miami Beach.
What other developments is Playboy planning in Miami Beach?
In addition to its headquarters, Playboy plans to establish a new Playboy Club and multimedia content studios in Miami Beach.
How many jobs is the relocation expected to create?
The relocation is anticipated to generate approximately 100 new jobs in the local area.
What is the current state of Playboy Enterprises financials?
Playboy reported a net loss of $7.7 million in the second quarter, but also experienced a 13% increase in revenue compared to the same period last year.
Key Features
| Feature | Details |
|---|---|
| New Location | 1691 Michigan Ave., Miami Beach |
| Expected Move Completion | By next year |
| Job Creation | Approximately 100 jobs |
| Planned Developments | New Playboy Club, multimedia content studios |
| Investment in Rivani | $100 million by developer Robert Rivani |
Deeper Dive: News & Info About This Topic
- Los Angeles Times
- Union Leader
- Miami Herald
- Wikipedia: Playboy Enterprises
- CBS News
- Google Search: Playboy Enterprises relocation
- Palm Beach Post
- Google Scholar: Playboy Enterprises
- Hoodline
- Encyclopedia Britannica: Playboy Enterprises
Author: STAFF HERE CORONADO
The Coronado Staff Writer represents the experienced team at HERECoronado.com, your go-to source for actionable local news and information in Coronado, San Diego County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Coronado Island Film Festival, productions at Lamb’s Players Theatre, community workshops at John D. Spreckels Center, and iconic celebrations at Hotel del Coronado. Our coverage extends to key organizations like the Coronado Chamber of Commerce and Visit Coronado, plus leading businesses in hospitality, dining, and tourism that drive the local economy. As part of the broader HERE network, including HERESanDiego.com, HEREHuntingtonBeach.com, HERELongBeach.com, and HERELosAngeles.com, we provide comprehensive, credible insights into Southern California's dynamic landscape.
