News Summary
A luxurious mansion located at 3 The Point in Coronado Cays will be auctioned in Hong Kong after being unsold for nearly two years. Initially listed at $43 million, the price has been reduced to $37.5 million. Online bidding starts on September 5, followed by a live auction at The Upper House hotel on September 18. The mansion spans 11,715 square feet with breathtaking views, and includes private balconies and vast outdoor spaces, catering to affluent buyers seeking a unique property.
Coronado, California – A luxurious mansion located at 3 The Point in Coronado Cays is slated to be auctioned off in Hong Kong after remaining unsold for nearly two years. Since its initial listing in November 2023 for $43 million, the property’s price has been reduced to $37.5 million in an attempt to attract buyers.
The auction, organized by Concierge Auctions, a luxury real estate firm based in New York City, will commence with online bidding on September 5, 2025, followed by a live auction scheduled for September 18, 2025. This auction will take place at The Upper House hotel, recognized as one of the most lavish addresses in Hong Kong according to travel publications.
Participants in the auction will not need to be physically present, allowing bidders from around the world to enter the competition. However, interested buyers must provide a $100,000 deposit along with proof of funds to participate. Starting bids for the mansion are expected to fall between $15 million and $23 million.
Bob Buttaro, a vice president at Concierge Auctions, indicated that the property reflects the demands of luxury buyers who seek privacy, innovation, beauty, and access to nature. The mansion boasts 11,715 square feet of living space, including seven bedrooms, each featuring private balconies, along with nine and a half bathrooms. Additional amenities include a home theater and a sizable 3,600-square-foot rooftop deck equipped with a swimming pool and spa, all providing expansive views of San Diego Bay and the ocean.
Unique among its features, the property includes 320 feet of private bayfront, offering ample space for yachts or other watercraft, enhancing its appeal to affluent buyers. The mansion is currently held by a trust operated by the Call family, who are recognized for establishing the Flying J Fuel Company, now known as Pilot Flying J.
In addition to the Coronado mansion, the auction will feature other high-end properties, including a luxurious 22,000-square-foot estate located on New York’s Gold Coast and a scenic ranch in Aspen, Colorado.
Concierge Auctions, which has been active since 2008, specializes in high-end real estate auctions on a global scale. Their annual events are considered some of the most anticipated in the luxury real estate market. This auction in Hong Kong is expected to draw significant attention, particularly from international bidders looking for exclusive and opulent properties.
For those interested in participating, the auction represents an opportunity to acquire a remarkable estate that has attracted little interest amid typical market conditions over the past couple of years. With adjustments made to its pricing and now the auction format, the property at 3 The Point is set to reach a wider audience in the affluent market.
Deeper Dive: News & Info About This Topic
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Additional Resources
- Fox 5 San Diego
- San Diego Union Tribune
- Sacramento Bee
- Coronado Times
- Robb Report
- Wikipedia: Coronado, California
- Google Search: luxury real estate auctions
- Google Scholar: real estate market trends
- Encyclopedia Britannica: real estate
- Google News: Coronado mansion auction
Author: STAFF HERE CORONADO
The Coronado Staff Writer represents the experienced team at HERECoronado.com, your go-to source for actionable local news and information in Coronado, San Diego County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Coronado Island Film Festival, productions at Lamb’s Players Theatre, community workshops at John D. Spreckels Center, and iconic celebrations at Hotel del Coronado. Our coverage extends to key organizations like the Coronado Chamber of Commerce and Visit Coronado, plus leading businesses in hospitality, dining, and tourism that drive the local economy. As part of the broader HERE network, including HERESanDiego.com, HEREHuntingtonBeach.com, HERELongBeach.com, and HERELosAngeles.com, we provide comprehensive, credible insights into Southern California's dynamic landscape.
